Pay per click is one of those crazy advertising models that can either be a godsend or the bane of your existence.
About two months ago, I found this software that I was itching to use called Prosper202. And since I’ve been doing a lot with information products and driving traffic, this PPC management app looked pretty cool.
Here’s some of the features:
- Increase your profits with real-time PPC analytics. Our unbeatable analytics give you real-time performance updates-so you have a clear picture on how well your campaigns are performing.
- PPC success is in the details. In order to succeed in PPC marketing you need the ability to track
everything. Tracking202 gives you unprecedented details for every click-letting you weed out poor performing campaigns, keywords, and ads. - Features you won’t find anywhere else Tracking202 is truly a revolutionary tracking system. Get real-time data, RSS feeds, keyword tracking, cloaking, spy view, text ad tracking, referrer tracking and much more-all in one place!
It’s very cool stuff. If you try it out, let me know how you like it!

About the author: Jason Drohn is a social media strategist and web publisher who loves teaching people how to build successful businesses and blogs online. Follow him on Twitter to find out more!

I had a chance to look over Prosper 202 and Tracking 202 both of them are excellent tools. I was really happy with the amount of resources that they put into R&D. They should be coming out with a new product here soon